Business

Akshaya Tritiya 2021: Digital gold can be purchased online through platforms and also offer long returnsThe annual spring time festival- Akshaya Tritiya that is being celebrated today (May 14)across India,is considered an auspicious day by many communities.The word 'Akshaya' means endless or forever, while Tritiya' represents the third day of the lunar cycle.
Akshaya Tritiya is traditionally associated with buying or gifting gold, believing that it will bring good luck.
However this year, amid the COVID-19 pandemic, customers are driven towards digital gold, as it is a safer and convenient option.
(AlsoRead:How To Invest In Sovereign Gold Bonds On Akshaya Tritiya 2021 )Several platforms such as Upstox, Airtel DigiGold, and Paytmoffer ways in which customers can easily buy digital gold.
Investing in gold can be done easilythrough these platforms which areaccessible online and also offer long-term returns.
Here are some of the platforms throughwhich one can buy digital gold on Akshaya Tritiya 2021:1.
Upstox Digital GoldThe Upstox Digital Gold platform allowscustomers to buy 24-karat digital gold of 99.9 per centpurity at live market rates, starting at just Re 1.
Once purchased, investors can view the digital gold in their portfolios and sell or redeem the gold as pertheir convenience.
The digital gold offered by Upstox is securely stored in vaults.Here's how to buy digital gold on Upstox:1.
Download the Upstox app and open an account.2.
Go to the Invest' section on the mobile app.3.
Enter the amount of gold you wish to buy in grams or rupees.4.
Choose the payment method- UPI or net banking5.
Digital Gold will be instantly credited to your portfolio.2.
DigiGold - Airtel Payments BankThe Airtel Payments Bank recentlylaunched DigiGold in partnership with SafeGold, which is a leading digital gold provider.With the DigiGold platform, Airtel Payments Bank's savings account customers can invest in 24K gold using the Airtel Thanks mobile app.
Customers can also gift DigiGold to theirfriends or family,provided they have a savings account with Airtel Payments Bank.The gold purchased by customers is stored securely by SafeGold at no additional cost and can be sold through the Airtel Thanks app at any time.Also, there is no minimum investment value requirement and customers can start with as low as one rupee.3.
Digital Gold Through PaytmE-commerce payment system companyPaytm, had partnered with MMTC-PAMP to launch the 'Digital Gold' platform thatallows customers to buy and sell gold through the electronic platform.Customerscan purchase 24K 999.9 purity gold online and store it in MMTC-PAMP's secure vaults free of charge, using their Paytm mobile wallets.Customers can also request forgold to be delivered at their homes in the form of the minted coins or sell it back online to MMTC-PAMP.





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