Embedded finance, or why fintech mega VC rounds have become so common

INSUBCONTINENT EXCLUSIVE:
How dozens of fintech companies finally found the formula for profitsAnother day, another monster fintech venture round.This morning, it was
personalized banking app MoneyLion, which raised $100 million at a near unicorn valuation
Last week, it was N26, which raised another $170 million on top of its $300 million round earlier this year
Brex raised another $100 million last month on top of its $125 million Series C from late last year
Meanwhile, companies like payments platform Stripe, savings and investment platform Raisin, traveler lender Uplift, mortgage backers Blend
fintech world? And what does all this investment portend not only for the industry and other potential entrants, but also for customers of
financial services? The answer is that this new wave of fintech startups has figured out embedded finance, and that it is changing the
for whenever the topic of financial services and digital disruption come together, some blatherer always yells blockchain from the
proverbial back row (often with a bit of foaming at the mouth I might add).