INSUBCONTINENT EXCLUSIVE:
While Slack is trying to kill email, a new email startup backed by Kleiner Perkins is trying to make corporate email more like
Slack.Consider is an email service for startups that balances some premium individual features with collaboration tools that it hopes will
help them bring startups on board.The founders of Consider both met at Intercom as the 1st and 10th employees there
Hamid also wrote the first check for Consider before the founders even had a product to demo
That 2017 check combined with a more recent investment from Bedrock brings the total funding for the startup to $5 million.As the product
strategy is the addition of a Slack-like Groups feature, which allows people to join shared inboxes inside their company that people can
forward messages to or cc on emails
The founders started the company with the idea that the inbox was essentially a list of to-dos, with this idea also extending to group-work,
allowing engineers to amass bug reports and create a shared repository of emails with relevance to the whole group.The startup says they
of that means categorizing the emails you receive and putting them in front of the right eyeballs
messy and people will generally pay for an interface that is built to be effective.The premium email service space has been gathering
attention; most of that attention has been directed toward $30/month Superhuman, which was recently valued at $260 million.Consider is
charging $10 per user per month
On an individual basis the app brings functionality focused on sorting emails and sending you batches of the ones it has deemed non-critical
Web, Mac, iOS and Android.
