INSUBCONTINENT EXCLUSIVE:
Dale Chang - Jay NathanContributorWhat comes first: Sales or Customer Success? Many growing startups pressure themselves to start selling as
Everyone from the CEO on down scrambles to do whatever it takes to make those charter customers happy and win contract extensions
exactly a scalable process
needs to be structured to scale
And it needs to be top-of-mind from day one
go-to-market strategy with a customer-centric foundation
This can translate into a valuation boost along two paths: accelerated revenue growth and increased predictability
