INSUBCONTINENT EXCLUSIVE:
Hey tech industry, we need to sit down and have a talk
There are dozens of tech products that come out that can do genuinely amazing things, but the name is so obfuscated that a lot of everyday
users have no idea what's going on
with the latest in tech is getting harder by the minute
wish it stuck with that naming scheme(Image credit: Future)So what's the problem?The way I look at things, generally speaking, is that if
you're selling things to the general consumer who may not have the time to keep up with jargon, its best to make things accessible
just pointed at the iPhone 11 Pro Max as an example of naming gone wrong, and I'll get to that one, don't worry
However, I actually think Apple serves as a pretty good example of how you should name yearly products - at least when you look at the
Instead it's just MacBook Pro (Mid-2019, 15-inch) - that's super easy to parse
If I want to pick up the latest MacBook Pro, I don't need to worry about looking through a thesaurus to figure out the right combination of
transformation in October 2018, getting a thinner chassis and a Retina display, is just MacBook Air (Late 2018)
I don't understand why something so simple is so rare in this industry.It's something that I thought was going to be more common when the
Surface Pro 2017 came out, dropping the '5' when following the Surface Pro 4
When Microsoft put the tablet out it said that it would put a number back on the Surface when the talented folks on the Surface design team
what's noticeably different than last year's iPhone XS?(Image credit: TheIndianSubcontinent)The problem with the iPhone 11 Pro MaxSo,
There's no doubt in my mind that millions of people are going to run out to buy the new phone - I honestly probably will too
However, the iPhone 11 is basically an iPhone XS without an OLED display, a better camera and a slightly faster processor, as its actually a
followup to the iPhone XR
exaggerated product names, there would be enough different with the new iPhone to justify it.And, sure, you get the faster processor that
makes it an iterative update - where calling it the iPhone 2019 would suffice - but you also get a triple camera system, instead of the dual
lenses on the iPhone XS and XS Max
Does Apple think it's a sequel to the iPhone 11 Pro or iPhone 11, or does Apple think this is just another annual refresh? If it's the
Saved you a Google.(Image credit: Future)And, then there's IntelIt's not like Apple is the only offender, however
No matter how silly the names for the next iPhone might be, there's one company that comes to mind more than any other when talking about
Computex 2019, built on its 10nm manufacturing node
It promises better power efficiency and performance, along with Thunderbolt 3 and Wi-Fi 6 compatibility by default
Generally speaking, it's a promising platform
But, then Intel followed it up by launching 10th-generation Comet Lake, based on yet another iteration of Skylake.Having two lines of laptop
processors out at the same time would generally be enough to be confusing, but Intel took things a step further when naming the individual
For instance, the top-end Intel Ice Lake chip right now is the Core i7-1068G7, while the top-end Intel Comet Lake processor is the Core
flavors: U, Y and H-series
The U-series is for your traditional Ultrabooks, like the Dell XPS 13, Y-series chips are meant for thin and light fanless devices like the
newest MacBook Air and the H-Series are meant for high-performance, high-wattage mobile devices like gaming laptops
That means that you can look at the Intel Core i7-10710U and understand that it's a mainstream chip that you can get some work done
and Intel launching a bunch of new laptop chips with confusing names isn't exactly the most consumer-friendly move Team Blue could make
Like it or not, the laptop market isn't exactly built for the kind of enthusiasts that obsess over the latest hardware launches like the
the end of the day, as tech companies keep launching products that are harder and harder to keep track of, it's going to be harder to make
informed purchase decisions
to parse what products are out there, and what exactly is different in new launches, but I honestly see things getting more confusing in the
