Cheq raises $5M for a proactive, AI-driven approach to safe ad placement

INSUBCONTINENT EXCLUSIVE:
While brand safety and fraud prevention have been big topics in the online ad industry over the past couple years, Cheq CEO Guy Tytunovich
served, Cheq can detect whether it might be a fraudulent impression that will only be seen by bots, or if it might show up next to content
million in Series A funding led by Battery Ventures
Tytunovich said that 80 percent of the Cheq team consists of developers, and that most of the funding will go towards further product
has offices in Tokyo, New York and Tel Aviv
and Mercedes-Benz.Update: A spokesperson clarified that those companies are listed on the Cheq website because Cheq participated with them
in The Bridge program.