INSUBCONTINENT EXCLUSIVE:
CEO, new partners and $7 million in new funding.Until today, the company was known as Mira, and it was founded by Tuan Ho (who previously
founded internet TV company Philo), along with venture studio Atomic
The goal is to offer an alternative to existing digital signage solutions, which it says are often improvised, bespoke or expensive.With
applications.Customers include Westin, Ramada, Harvard University and Wahlburgers, the restaurant chain owned by the Wahlberg brothers
In fact, Raydiant/Mira was featured in an episode of the Wahlburgers TV show, with Mark Wahlberg testing out the technology as a way to
create a virtual presence in Wahlburgers restaurants.The new applications being announced today show the range of what customers can do with
and PosterMyWall (drag-and-drop content editing).Ho and Atomic have also brought on Bobby Marhamat, the former COO of Revel Systems, as
in funding led by 8VC, with participation from Atomic, Bloomberg Beta, Lerer Hippeau, SV Angel and Transmedia Capital
It says the money will be used to develop new applications, sign more partners, grow the team and bring on more customers.
