INSUBCONTINENT EXCLUSIVE:
But now, the heiress to an estimated $2.1 billion fortune is launching her own company, Everybody - Everyone, to prove that the fashion
That includes the oil to make synthetic fibers, fertilizers to grow cotton and toxic chemicals to dye, treat and produce the textiles used
flights and maritime shipments combined (and a lot of those maritime shipments and international flights were hauling clothes).The litany of
catastrophes that can be attributed to the clothing industry extends to pollution, as well
Roughly one garbage truck full of clothes is landfilled around the world every second, according to a 2017 report from the Ellen MacArthur
illusion of disposability.As the fashion business has expanded, so has the wealth of the Chou family
It is now one of the largest suppliers of knitwear in the world, and, together with the Hong Kong manufacturer Li - Fung, is behind the
Cobalt Fashion Holding conglomerate.And her father, Silas Chou, made millions as an investor in Michael Kors and Tommy Hilfiger
Chou also served as the co-founder of the Beijing-based private equity fund China Consumer Capital and as a director of Karl Lagerfeld
few years before Iconix Brand Group acquired the China subsidiary she had co-founded with her father in a transaction reportedly worth $56
million.It was around the time that Chou had her children, she says, that she realized the importance of making a brand that was both
Chou has also led investments in Thousand Fell, a soon-to-launch manufacturer of fully recyclable shoes; Dirty Labs, which is developing
more sustainable laundry cleaning products; and Carbon Engineering, which is developing a direct air capture technology for carbon
dioxide.Everybody - Everyone applies the lessons that Chou has learned about sustainability to a new fashion brand that she hopes can serve
instead, the company relies on an upcycling process by separating recycled fibers mechanically by color.Everybody - Everyone has also
In addition, the company has calculated its carbon footprint from all of its pre-launch activities and has bought and retired offsets to
We then constructed the brands sustainable - technical pillars, which consist of activation, recycled, dyeing - printing, naturals done
better, bio-based fibers and end use to ensure our products would minimize negative impacts
