INSUBCONTINENT EXCLUSIVE:
them important platforms for advertising and those who want information (for better or worse) to reach as many people as possible
networking site for small-holder farmers (that is, farms not controlled by large agribusinesses), has raised $13 million in a Series A round
brings the total raised by the company to a modest $20 million, is being led by True Ventures, with AgFunder, June Fund; previous investors
LocalGlobe, ADV and Norrsken Foundation; and others also participating.WeFarm today has around 1.9 million registered users, and its early
generated $1 million in sales in its first eight months of operations, a sign that there is business to be had here
London, but while the startup does have users out of the U.K
growth out of developing economies, where small-scale agriculture reigns supreme, but those working the farms have been massively
Ewan said, noting that there are roughly 500 million small-scale farms globally, with some 1 billion people working those holdings, which
typically extend 1.5-2 hectares and often are focused around staple commercial crops like rice, coffee, cattle or vegetables
ecosystem for goods and services that they might need.Longer term, the aim will be to provide a place where small-holding farmers might be
able to exchange goods with each other, or sell on what they are producing.In addition to providing access to goods for sale, WeFarm is
helping to manage the e-commerce process behind it
For example, in regions like Africa, mobile wallets have become de facto bank accounts and proxies for payment cards, so one of the key ways
that will connect those farmers to more of what they need to the benefit of all, across the food supply chain
potentially has a very valuable business on its hands, too.
