Crunchbase raises $30M more to double down on its ambition to be a ‘LinkedIn for company data’

INSUBCONTINENT EXCLUSIVE:
The internet and search engines like Google have made the world our oyster when it comes to sourcing information, but in the world of
business, there remains a persistent need for more targeted market intelligence, a way to get reliable data quickly to get on with your work
Today, one of the startups hoping to build a lucrative operation of its own around that premise is announcing a round of funding to get
its base of paid subscribers and expanding its product to include more predictive, personalised information for its users by way of more
million, Crunchbase has tripled its employees to 120 and has 10 times more annual revenue run rate
giant Canadian pension fund of the same name (which is, incidentally, also now opening an office in Silicon Valley to get even more active
with startups there).Existing backers Emergence, Mayfield, Cowboy Ventures and Verizon (which still owns TC) also participated
For some context, Crunchbase had a post-money valuation of $70 million in its previous round in 2017 (having raised $26 million), according
TechCrunch, the DNA of Crunchbase has always been in tech companies, and that is still very much the heart of the data that is in the system
today
The kind of data you can get via the site includes basics on when a company was founded, who the founders are, who the current executive
leadership is, how much money it has raised and from whom and what has been written about it in the media
You also can find original content on the site by way of its own team of writers covering funding rounds and other Crunchbase-relevant
content.Then, via a number of third-party integrations with companies like Siftery and SimilarWeb, you can get deeper data around
competitors and more (most of which you can only see if you are a paying, not free, user).The company notes that it currently makes 3.9
way of some 4,000 data partnerships and syndication deals (these include the likes of Yahoo! Finance, LinkedIn, Business Insider and Amazon
Alexa, which in turn make some 1.6 billion annual calls to the Crunchbase API).The growth of that information trove, and more interesting
Today there is some advertising on the site, but McConnell confirmed to me that Crunchbase is in the process of winding down advertising on
That makes the company pages more of an add-on and not something that can be effectively developed at this point in the way that Crunchbase
see which direction Crunchbase will evolve in the longer term
incredibly large and valuable market to address and service
By utilizing and collecting aggregated data, adding tools and apps, and continuing to customize each user experience, the lead generation