Customer data platform ActionIQ raises $32M

INSUBCONTINENT EXCLUSIVE:
ActionIQ co-founder and CEO Tasso Argyros knows there are plenty of companies promising to help businesses use their customer data to
growing competition, ActionIQ (founded in 2014 and headquartered in New York) has attracted some impressive customers, like The New York
Times, Conde Nast, American Eagle Outfitters, Vera Bradley and Pandora Media, as well as high-profile investors like Sequoia Capital and
to understand which customers need to be convinced to stick around, which customers are ready to upgrade to a paid subscription and so on,
round, with participation from Cisco Ventures, as well as previous investors Sequoia, Andreessen and FirstMark Capital
duct-taping data infrastructure to their existing point solutions