INSUBCONTINENT EXCLUSIVE:
If a thousand companies make their own smart light bulb, do a thousand companies also have to design a light switch app to control
Kraftful builds the myriad components that an IoT/smart home company might need, puzzle piecing them together into apps for each company
without requiring them to reinvent the light switch (or the padlock button, or the smart thermostat dial) for the nth time.Because no
Under the hood, though, everything is built to be reusable.This focus on finding the parts that can be built once makes sense, especially
whatever) into anything else to let one trigger actions on the other.Kraftful founders Nicky Leach and Yana WelinderSo why now? More smart
And even for those who dive in and buy it without checking the reviews first, bad apps means returned devices
If they make a tweak to the setup process in one app, do more users actually get all the way through it? Great
provides analytics for insights on how users are actually using an app and keeps everything working as OS updates roll out and as device
Power users, meanwhile, will always want to do things beyond what the all-encompassing solutions like HomeKit/Home are built for.Folks at
Other investors include YC, F7 Ventures, Cleo Capital, Julia Collins (co-founder of Zume Pizza and Planet Forward), Lukas Biewald
