INSUBCONTINENT EXCLUSIVE:
Moteefe, the e-commerce platform for on-demand production of merchandise has raised $5 million in Series A funding.Leading the round is
Gresham House, and Force Over Mass Capital
It brings total funding to date to $12.5 million, and will be used to expand into new geographies including Australia and LATAM
company also plans to launch new products for large retailers and invest in scaling its operations.Launched in early 2016, Moteefe provides
products, such as printed t-shirts or engraved jewellery
The platform enables brands to design merchandise and sell it via their own white-labelled Moteefe store, or through their own site or app
or other marketing channels.Put simply, you upload your design to the Moteefe site and the company takes care of printing, the store,
payments, customer service and fulfilment globally
Moteefe then takes a small commission on sales
However, unlike some traditional marketplaces, users can launch their own store with their own domain, maintaining the customer relationship
says co-founder and CEO Mathijs Eefting
fulfilment, and support at global scale
Typically referred to as Print-on-Demand (POD), the company works also with a range of other production methods via its network
allows anyone to leverage the functionality and start building/growing their own retail brands around the world within minutes for
mainly by creatives and designers uploading their own artwork onto the marketplace, and earning a small commission when someone purchases a
product with their design
brands and companies to take advantage of global on-demand production
