INSUBCONTINENT EXCLUSIVE:
With Google and Facebook yielding massive control over the online ad market, leaving only scraps for other ad platforms, perhaps it was only
natural that tech startups would take a step back and start to look for opportunities in selling billboards.AdQuick, a marketplace for out
of home (OOH) advertising, tells A Technology News Room that it has closed a $6 million Series A led by Initialized Capital with
participation from WndrCo, Shrug Capital, The Todd - Rahul Angel Fund and rapper Nas
Like traditional channels, they connect the ad space owner with a buyer and take a commission on the purchase
market is just so overbid and essentially controlled by Facebook and Google, the returns on investment from out of home ads keeps going up
Room.In recent months, startups like ZeroDown and Brex have coated San Francisco in outdoor advertising campaigns, while the explosion of
direct-to-consumer brands has led startups with massive online ad spends to begin looking at the prices of a billboard on the 101
estimate went unused in the Unites States last year.Taking on digital ad space sold by Google and Facebook means leveling the playing field,
These processes allow ad buyers to gain a better idea of what their investment in bench advertising in Cheyenne, Wyo
trying to find an entry point to the the non-OOH digital ad market
