INSUBCONTINENT EXCLUSIVE:
PandaDoc, a sales-focused document automation startup, announced a new web-based document production editor today that allows sales teams to
quickly generate proposals and contracts from design templates.The templates give a consistent and professional look to these documents,
which might otherwise be produced in a word processor like Word or Google Docs
create quality-looking documents.Company co-founder and CTO Serge Barysiuk says the startup has had a vision for some time that sales
documents would be more interactive than a static PDF or Word document, and they have invested a lot of resources into building a more
added a new document builder editor to our platform, which helps you create documents that you can personalize and merge data, and that are
Screenshot: PandaDoc (cropped)He says this means their documents contain business logic and data, but also has a professional look and
feel, whether being viewed online or on a mobile device.Barysiuk says the company recognizes that some customers will be using Word and
other tools to produce boilerplate content, and users can import existing documents into the PandaDoc editor where appropriate.In addition
to the document editing capabilities, the company provides a general workflow to support sales teams from proposal to contract to digital
according to PitchBook data
The company reports it has 250 employees with over 17,000 customers, the majority of whom are SMBs, who have closed more than $20 billion in