INSUBCONTINENT EXCLUSIVE:
customers for a handset they had already paid for through the minimum term of their contract.O2 Refresh separates the handset and airtime
elements of a tariff so that subscribers only pay the latter once the initial contract period has expired.O2 RefreshAs part of the campaign,
Another advert on YouTube made similar claims about other operators overcharging for handsets.Three objected, arguing the calculator did not
reflect actual costs and did not make clear what was being compared
Meanwhile, Virgin Media said the campaigns implied other operators did not offer custom plans when in fact both Virgin and Sky did at the
time.O2 argued that the comparison was like-for-like, that the averagely-informed customer was capable of understanding the costs, and
reiterated that the calculations offered were illustrative
adverts did not make it clear that the calculator would take the costs of an ongoing bundled contract and would compare these with an
We also told them not to make comparative claims based on speculative figures and not to imply that other networks did not offer unbundled
coverage provided by its home broadband products
while another 3 citizens said the advert did not make it clear the discs needed to be plugged in at the mains.BT cited research showing that
in 96 per cent of cases, customers could get full coverage with one extra disc and another four per cent of cases, full coverage could be
Of 1,000 properties tested, only one required a payment
The company added that it was generally understood that electrical items needed to be plugged in.However the ASA upheld this complaint too
they guaranteed Wi-Fi in every room unless they held adequate evidence to support the claims
