INSUBCONTINENT EXCLUSIVE:
in how healthcare is offered
Startup Forward, which debuted in 2016 and has since expanded its tech-focused primary care medical practice to locations in major cities
Forward founder and CEO Adrian Aoun, who previously led special projects at Google before building the health tech company, said that as
the company has ramped its efforts to support patients during the COVID-19 pandemic, including through in-clinic and drive-through testing,
all their own data in the app as well
The Forward At Home product also takes their exam room smart display and brings it to their mobile devices, presenting it for shared
consultation between doctor and patient during viral visits, which are available 24/7 to Forward members.At launch, the service also
includes home visits to collect urine and blood samples, as an added measure designed specifically to help patients adhere to CDC and health
agency guidelines around self-isolation, while also getting a detailed and thorough level of care
passes.The rest of the model, though spurred into deployment because of the coronavirus conditions, and the need to limit the number of
people going in to medical facilities and hospital all across the country unless they absolutely need to, is here to stay, however
more broadly available services later on.Meanwhile, the need to shift as much care as possible to in-home is pressing, and evidence from
much as possible for a second reason, which is not that the hospitals are overloaded, but that the hospitals are one of the fastest ways to
COVID-19 situation there, which has essentially decimated large parts of their medical facility infrastructure.Forward is also still
offering testing via clinics and drive-throughs to members, as well as mental health support
