Japanese repayment service company Paidy raises $43M from ITOCHU

INSUBCONTINENT EXCLUSIVE:
Paidy, a Japanese fintech startup that allows customers to make online purchases without credit cards, announced today that it has raised a
$48 million Series C extension from ITOCHU.The company says it has now raised a total of $281 million in equity and debt
Its latest investment from ITOCHU, one of the largest Japanese trading companies, was equity funding
last funding announcement was in October 2019, with investors including PayPal Ventures
payment service allows users to make purchases online, and then pay for them each month in a consolidated bill
The company uses proprietary technology to score creditworthiness, underwrite transactions and guarantee payment to merchants
rates, average order values and repeat purchases.During the pandemic, the company says usage of its service has increased since more people
are buying essential items online, despite declines in spending on travel, hotels and large-ticket items (a state of emergency was declared
strategy as their one-of-a-kind credit examination has been creating a new type of trust, appealing to a wide range of customers
Paidy has also proved that they are capable of implementing prompt solutions in the inevitable battles against fraud, evolving their