INSUBCONTINENT EXCLUSIVE:
signals a significant rebound from 2022 declines and mixed trends in 2023 for the industry.The growth is driven by a shift in Chinese
consumer spending habits, where 60% of luxury purchases were previously made overseas.However, recent trends suggest a significant move to
domestic shopping, supported by improved local store networks and a robust domestic travel sector.By 2024, the local market is anticipated
to represent 60-70% of total luxury spending, underscoring its significance
(Photo Internet reproduction)Fashion executives diversify strategies, engaging in contingency planning, cost management, and exploration of
new styles and consumer preferences amid challenges.Adaptation and ResilienceThe varying expectations among these executives reflect broader
for success.Brands are focus on tailoring offerings to Chinese preferences, emphasizing omnichannel and direct-to-consumer approaches.This
