INSUBCONTINENT EXCLUSIVE:
Dolo is the kindness of strangers as an app
The new social app launches out of beta today to augment the world with serendipitous tips from strangers
Built by two ex-Apple employees and backed with pre-seed funding from Floodgate, Dolo could reveal the secrets and potential friends hidden
in the ether around us.Like any new social app, Dolo will have a steep uphill climb to user growth
There are also apps like Foursquare, guide books like Lonely Planet and social networks like Facebook and its Recommendations feature to
co-founder and CEO Raja Haddad
centered its 4,000-user beta
The app starts with a feed of the closest tips that automatically re-sort as you move around
example, my first contribution was that you can skip the line at famously overpopulated ice cream shop Bi-Rite Creamery by walking down the
bullying led to their demise
You can use your real name or a pseudonym on Dolo, and choose a pixelated filter or mask sticker to obscure your face from the public
Meanwhile, users are empowered to moderate comments on their own posts by getting alerted to flags that Dolo reviews too
rather than immediately striving for global scale
But that will require plenty of users, as well as a tough-to-scale local ads sales team
Dolo will also have to outlast specialized apps like Wildfire for celebrity sightings and safety alerts, Citizen for crime mapping and Hive
ad relationships might be better equipped to build this product than a startup
your existing friend graph
