INSUBCONTINENT EXCLUSIVE:
The Brazilian government aims to create new rules for digital platforms to ensure fair competition and protect consumers.The proposed rules
CADE would set up a special team to create guidelines for digital platforms
They would work with other government agencies to make sure companies follow the rules.Marcos Pinto from the Finance Ministry says these
changes are important for fair competition
He wants Brazilian companies to have equal chances to succeed
The Brazilian Chamber of Digital Economy, which includes Amazon and Facebook, thinks the current rules are good enough
Proposal as Rivals Stay Silent
(Photo Internet reproduction)Zetta, a group of financial tech companies, has a different view
They want companies to have the freedom to create new products without too many rules
They believe this approach will benefit Brazilian consumers.The new rules would let CADE label some digital platforms as very important
These companies would have to follow stricter rules
Rivals Stay SilentCompanies under these new rules would need to be more open about their business practices
They would have to tell CADE before merging with other companies
The European Union has strict rules for big tech companies
The United States prefers to deal with problems after they happen
tries to balance different needs
It wants to address worries about big companies having too much power
At the same time, it aims to keep the digital market competitive and fair for everyone.
