INSUBCONTINENT EXCLUSIVE:
The sector registered 42 deals, marking a 27% increase over 2023, despite a challenging economic backdrop.This uptick signals a strategic
shift among insurers and brokers seeking to gain scale, streamline operations, and accelerate digital transformation
insurance segment is forecast to grow at a compound annual rate of 7.3%, reaching BRL 344.9 billion by 2027
In 2024 alone, private health insurance covered 25.8% of the population, and motor insurance grew by 8.3%, supported by a 13.5% jump in
depreciated by 27.4% against the US dollar.High interest rates and currency volatility raised the cost of capital and claims, especially for
auto and industrial policies
Insurance Market Sees Record M&A as Firms Pursue Scale and Technology
Alper Seguros invested R$150 million in four broker acquisitions, aiming to reach R$400 million in deals by the end of 2025.Regulatory
reforms also played a role
The introduction of a regulatory sandbox and the expansion of open banking frameworks encouraged innovation and made it easier for foreign
players to enter the market.In addition, the Brazilian antitrust authority, CADE, reviewed 697 merger cases in 2024, with a total value of
BRL 1.1 trillion, and sped up approvals through new digital systems.Consumer demand for digital services pushed insurers to adopt
automation, artificial intelligence, and big data
Over 200 insurtech startups now drive operational efficiency and product innovation.Companies like Icatu Seguros invested heavily in
technology, aiming to personalize offerings and improve customer experience
2024 shows that firms are betting on scale, technology, and new business models to stay competitive in a complex, fast-evolving market.All
data and claims in this article are based on official and publicly available sources
No figures or quotes have been fabricated or altered.
