INSUBCONTINENT EXCLUSIVE:
After nearly 13 years in business, Fivetran will now be able to offer its customers an end-to-end data movement solution.Fivetran, which
helps enterprises move data from a variety of sources into cloud databases, announced on Thursday it has acquired Census, a reverse extract,
transform, and load (ETL) platform that enables companies to transfer data out of databases and into operational tools
Census was founded in 2018 and raised more than $80 million in venture funding from such firms as Sequoia, Andreessen Horowitz, and Tiger
Global.The terms of the deal were not disclosed, but Census was last valued at $630 million in 2022
Once the acquisition closes, the entire Census team will migrate over to Fivetran and the Census brand will eventually be integrated into
the Fivetran platform.George Fraser, the co-founder and CEO of Fivetran, told A Technology NewsRoom that the deal made sense for Fivetran
For one, customers have been asking Fivetran for a reverse ETL solution for years.The company thought about developing an offering of its
own, going so far as to build a prototype
But Fraser said Fivetran realized it would be a better use of resources to bring on a company that had already figured it out
an acquisition, Census was a natural choice, Fraser said, because the two companies shared many of the same customers and the two platforms
batch.Fraser and his co-founder, Taylor Brown, were going through the YC program while Jabes and Vaynshtok were building Meldium, a password
and account management system, that was acquired by LogMeIn in 2014
They all stayed in touch and even talked about Census as a concept years before the company was founded
