Preserving the past, building the future: Kandelous and the path to sustainable tourism

INSUBCONTINENT EXCLUSIVE:
ancient village of Kandelous offers an authentic rural escape for those in search of tradition, tranquility, and natural beauty.With a
and inclusive development.The present report explores why Kandelous is a deserving candidate.A village with deep cultural rootsAccording to
local historians and archaeological evidence, Kandelous dates back to prehistory, making it one of the oldest continuously inhabited
villages in northern Iran
respectful of its past.The original names of its old lanes are still in use today, inscribed on hand-painted signs that serve as reminders
One of its most compelling oral traditions is the legend of Mina and the Panther, a folkloric tale passed down through generations,
capturing the imagination of locals and visitors alike
Traditional festivals, handicrafts, herbal medicine practices, and active participation of villagers in the cultural life of Kandelous are
ongoing testaments to its intangible heritage.A living museum of village lifeAt the heart of Kandelous lies its remarkable rural museum, one
of the oldest of its kind in West Asia
Housing over 8,300 artifacts, including items dating back to the first millennium BC, the museum is a trove of anthropology and
ethnography.From ancient pottery and agricultural tools to household items and ritualistic objects, it offers a comprehensive look into the
evolution of rural life in Iran.Notably, the museum also features photographs and memorabilia of foreign dignitaries and ambassadors who
have visited Kandelous over the years, showcasing its growing reputation as a cultural destination
This blend of local pride and international visibility strengthens its profile as a globally relevant site.Revitalizing tradition through
sustainable economic development
activity
Local families grow, harvest, and process herbs, integrating age-old knowledge with modern packaging and distribution methods.Moreover,
These initiatives not only bolster household incomes but also preserve artisanal skills and promote circular economies.Moreover, the village
has taken active steps to train locals, especially women and youth, in entrepreneurship, marketing, and sustainable farming
techniques.Efforts to improve water management, reduce single-use plastics, and protect local biodiversity are in place, reflecting
womenOne of the standout features of Kandelous is an active partnership of women in both cultural and economic spheres
From training jobs, managing guesthouses and local workplaces to participating in medicinal plant cultivation and cultural performances,
administration that has invested in healthcare, tourism infrastructure, and education, ensuring that the benefits of tourism are equitably
distributed
Tourism safety, sanitation, and accessibility have been significantly improved over recent years, encouraging more visitors while
maintaining a balance with local life.Gastronomy, hospitality, and visitor experienceFood is a powerful expression of culture, and in
Kandelous, local gastronomy thrives
Visitors are invited to experience traditional Mazandarani cuisine made from locally-sourced, seasonal ingredients
high satisfaction, feel a uniqueness of the cultural experience, the beauty of the natural surroundings, and the warmth of our
By preserving its deep-rooted traditions while embracing progressive environmental and economic policies, Kandelous exemplifies the values
at the heart of responsible rural tourism.In a world where authenticity is becoming rare, Kandelous offers a rare, rich experience that
honors the past and prepares for a resilient future.AM
This article first appeared/also appeared in Tehran Times