INSUBCONTINENT EXCLUSIVE:
On May 4, 2025, a decisive moment arrived for the Mobile Legends: Bang Bang (MLBB) esports event that not only highlighted international
competitive excellence but also symbolized growing cooperation between China and Central and Eastern European Countries (CEEC) organized by
MOONTON Games in Guangzhou City, southern China
After four days of intense offline battles, the Chinese team "DFYG" and the Eastern European/Central Asian team "Team Spirit" met head-on in
Team Spirit emerged as the dominant force, winning four consecutive games to victoriously lift the championship trophy
While presenting a spectacular competitive feast for the audience, this match also served as a bridge
It fostered friendly exchanges between gamers from China and the Central and Eastern European region through the unifying power of
esports."The success of this competition has injected new vitality into the development of China's esports industry and marks an important
step for Chinese esports to connect with the world," said Chu Tong, head of MOONTON China Esports
"Simultaneously, this event platform allows Chinese esports culture to shine even brighter on the world stage
It promotes the steady development of China's self-developed esports products in the global market and fosters deep exchanges and
cooperation between the Chinese esports industry and the international market
Ultimately, it helps build a more prosperous global esports ecosystem."In recent years, China's esports industry has accelerated its
internationalization process, strongly driven by policy
On August 3, 2024, a guiding document issued by China's State Council explicitly proposed to "support the development of esports and other
related areas," signifying official recognition and support for the esports industry and providing a solid policy foundation for its growth
With policy backing, cities like Shanghai, Chengdu, and Shenzhen have begun to build esports platforms, cultivate esports talent, and
participate in esports events
Many countries in the Central and Eastern European region are also strongholds of a thriving esports culture
Top players from Eastern Europe have often competed alongside Chinese players on the international stage in famous games including CS2,
League of Legends, Dota 2, MLBB, and Honor of Kings.The 4th China-CEEC (Central and Eastern European countries) Expo, which may also serve
as a venue to showcase cross-border esports collaboration and industry dialogue, will be held in Ningbo City, Zhejiang Province, from May 22
to 25, under the theme "New Visions for the Future." With Slovakia and Slovenia serving as dual guests of honor, the expo will spotlight
technological frontiers and industrial innovation, aiming to create a new model for cross-regional collaborative development
It will serve as a key platform for economic, trade and cultural exchanges between China and CEEC.
