INSUBCONTINENT EXCLUSIVE:
As PCWorld noted, Max has been showing ads during HBO original content like The Last of Us
The publication reported seeing three ad breaks during the show in addition to ads before the show started.Ars Technica reached out to WBD
few years, many streaming customers have been pushed to subscribe to multiple streaming services to have access to all of the shows and
Streaming providers also regularly increase subscription fees and implement password crackdowns, and ad-based subscriptions were supposed to
offer a cheaper way to stream.Streaming providers forcing subscribers to watch more commercials risk depleting the value of ad-based
Online, for example, people are questioning the value of their ad-based Max subscriptions, which start at $10 per month, compared to $17 per
I watched several HBO documentaries, and they already had more adverts than Pluto TV [a free, ad-supported streaming service]
MediaRadar data finding that Disney+ shows over 5.3 minutes of ads per hour, and Hulu shows over seven minutes of commercials hourly.Such
lengthy commercial breaks can extend past a convenient snack or bathroom break and force subscribers to consider the value of their time and
how much time they want to allocate to get through a 22-minute program, for example.With linear TV reportedly showing 13 to 16 minutes of
commercials per hour, though, streaming providers still have space to show even more ads while still claiming that they show fewer ads than
