INSUBCONTINENT EXCLUSIVE:
Key takeaways:XRP gained 30% in the past week, boosted by rising institutional interest and deep trading liquidity, now the third-largest
toward real-world financial integration.Public companies are beginning to treat XRP as a treasury asset, signaling a shift from speculation
Often dismissed for lacking clear use cases, it has quietly climbed to become the third-largest cryptocurrency by market cap, now at $168
of strong liquidity, a loyal community, and most importantly, alignment with the growing institutional narrative
As this bull market is increasingly driven by traditional finance, XRP finds itself in the right place at the right time.XRP/USD 1-day
XRP Ledger is a permissioned blockchain designed for interbank settlements, now used by a number of prominent banks
However, most popular XRPL products do not require holding XRP itself, which makes its tokenomics questionable.There are some Web3 projects
currently being built on XRPL
adopted ISO 20022, a new global standard for financial messaging
This follows similar moves by other major global payment networks like SWIFT
Ripple has been aligned with this standard since 2020, when it became the first DLT company to join the ISO 20022 body
That positioning may now pay off.Volante Technologies, a Fedwire tech provider, recently confirmed that institutions using its
Fedwire-as-a-Service product can choose XRP for settlement
In December 2024, the company launched RLUSD, a dollar-pegged stablecoin that has since exceeded a $517 million market cap
To cement its compliance, on July 2, Ripple Labs CEO Brad Garlinghouse confirmed that the company applied for a national bank charter from
Earlier, Ripple Labs also applied for a Fed Master account together with Standard Custody, a firm it acquired in February 2024
Its futures open interest now stands at a record $8.1 billion, suggesting sustained speculative momentum.High liquidity and volume depth,
Several public companies are building XRP treasuries
Nasdaq-listed Trident and Webus announced plans to allocate $500 million and $300 million, respectively, to XRP reserves
Smaller firms like VivoPower and Wellgistics Health, also listed on Nasdaq, have also joined in, planning to buy $121 million and $50
important trend: the framing of XRP as a treasury and settlement asset
institutional push continues through ETFs
On Monday, the NYSE approved the listing of the ProShares Ultra XRP ETF, based on XRP futures
While less impactful on price than a spot fund, it signals a growing institutional interest
The US Securities and Exchange Commission is still deliberating on the approval of spot XRP ETFs.Meanwhile, Canada is a step ahead
comprehension of a lot of people in crypto, including myself, XRP has a really, really strong following
of crypto than its critics care to admit.This article does not contain investment advice or recommendations
Every investment and trading move involves risk, and readers should conduct their own research when making a decision.
