INSUBCONTINENT EXCLUSIVE:
Authors: TheIndianSubcontinent News AgencyThe BBC will start running ads in its podcasts, thanks to a partnership with podcast publishing
Adams said one of the things Acast could offer was the ability to make sure ads were only served outside the U.K
(and to account for edge cases like U.K
announcement, this will apply to all BBC podcasts outside the U.K
Most podcasts will have a single 30-second ad at the beginning, then another at the end.
