INSUBCONTINENT EXCLUSIVE:
How often do you go to the cinema With the likes of Netflix or Amazon Prime Video allowing you to stream HD shows and films into your home,
high-resolution footage capture, and built up a sprawling network of IMAX theaters across the globe.Although the company started out doing
In the years since, the likes of Transformers, Interstellar, and Marvel's Infinity War have all featured footage shot on IMAX cameras,
Source) audio system that treats every seat as pride of place, and which can reportedly go a whole octave lower than standard cinema
audio.But the current generation of moviegoers are aware that they can access countless films from a variety of different sources: on their
computers, TV channels, streaming devices, Blu-Ray players, or even projectors for more serious home viewing
One of the more eccentric ideas comes from ScreenX, which has been developing three-wall movie screens that offer a 270-degree of view,
and even the much-hyped virtual reality is starting to lose some of its allure
IMAX itself had started developing a gold-standard VR camera alongside research teams at Google, but the project has reportedly been put on
traditional cinemas from extinction
Instead, with audiences expecting ever improved visuals, on everything from their TV to their smartphone, truly awesome picture (and audio)
projector system installed.Most IMAX theatres still feature older xenon projectors, which produce light by running electricity through an
ionized xenon gas, and then splitting the light through a glass prism
IMAX introduced a more precise dual-laser projector in 2014, capable of 4K resolution with a vastly improved contrast ratio, color gamut,
(Trust us, it pops.)But the cost of continually advancing the technological capabilities of your projection system is, well, the cost
The new, more compact single-laser projector is set to vastly drop the production and installation costs involved, which are considerable
for theaters wanting that upgraded experience
IMAX are tight-lipped about exact figures, but you can bet it runs up some considerable bills.The new projector is being rolled out this
compared with the 6-11,000 hours of the xenon projectors.With over a thousand IMAX theaters worldwide, the company is used to working in a
lot of differently sized spaces, each with their own challenges, while running a 24/7 maintenance service that tracks the degradation of old
If IMAX can continue to lower the price barrier for existing movie theaters to upgrade, it could be just the thing for keeping theaters
operational and giving enough of an improved experience to coax audiences out of their homes.When we raise the bugbear of home streaming
