INSUBCONTINENT EXCLUSIVE:
What better way to reach millennial voters ahead of a 2020 presidentialrun than through Instagram
Joe Biden, in partnership with ATTN:,will
host a 10-episode series streaming on IGTV beginning September 12
In reality, hehas yet to confirm a presidential run; the partnership, rather, is meant to help combat digital misinformation in an era of
&fake news.
The show, called &Here the Deal,& will air weekly until the midterm elections on November6
Each episode will hit on big issues, including gun safety, education, infrastructure and healthcare.
Folks, with less than 100 days until
the most consequential election of our lifetimes, we&ve got to keep our eye on the ball,&Biden says in the announcement, adding that the
show will not have &complicated, policy-wonk language or acronyms
Just facts — at least as I see them.
View this post on Instagram
ATTN: is excited to partner with @joebiden on IGTV to
break down the issues we&ll vote on this fall
Tune in Wednesday on IGTV for the first episode.
A post shared by ATTN: (@attndotcom) on Sep 10, 2018 at 7:10am PDT
Biden had just come
off of an Instagram hiatus when digital media startup ATTN: announced the news
On Saturday, former President Barack Obama posted thisnice tribute, welcoming Biden back to Instagram.
In a bid to compete with YouTube,
Instagram launched IGTV at the end of June
The new feature lets users upload vertical videos of up to one hour in length.
Instagram launches IGTV app for creators, 1-hour video
