INSUBCONTINENT EXCLUSIVE:
Most students in the United States have used or at least heard of Quizlet, the website for creating digital flashcards.The company
leverages machine learning to predict in which areas its users need the most help and provides 300 million user-generated study decks, maps,
seasoned executive most recently at YouTube, took the reigns in 2016
The site has always been accessible around the world, but not until late 2016 did Quizlet begin offering the tool in other languages
contributed to recent spikes in MAUs
Students can now access diagram-based content, which is helpful for STEM subjects, an area the company has historically been less helpful
with.Quizlet operates a freemium model but has three subscription products for power users
Quizlet Plus, at $20 per year, also provides an ad-free study experience, as well as image uploading and voice recording capabilities
Finally, Quizlet for Teachers offers educators a $35 per year option that lets them create their own decks for students and access to
additional data, analytics and reporting.
