INSUBCONTINENT EXCLUSIVE:
The retail industry has and continues to fail the growing number of American women size 14 or larger, says Nadia Boujarwah, the co-founder
and chief executive officer of DiaCo, a personal styling service for plus-sized women.According to Plunkett Research, nearly 70 percent of
women in the United States are plus-sized; DiaCo wants to expand the options available to that growing demographic
To date, the pair have raised $95 million and accumulated 4 million users on the Stitch Fix-like direct-to-consumer marketplace
The latest investment represents a previously unannounced $30 million Series B led by Sequoia and a $40 million Series C led by USV
the board.DiaCo has also hired Francis Nzeuton as its chief financial officer
