Despite a strong revenue boost, Carrefours stock plummeted by 13% in just three days.This significant fall surprised investors after the release of the Brazilian retail giants second-quarter results.
The results unveiled a new sales strategy and unexpected financial adjustments.The decline started on Monday when Carrefour reported a sharp drop in stock value by 13.4%, wiping out about R$3 billion ($531 million) in market value.Remarkably, this occurred alongside a revenue increase of 7.8%, reaching R$29.6 billion ($5.24 billion).Additionally, there was a shift to a R$330 million ($58 million) profit from a previous loss of R$249 million ($44.07 million).Carrefour Stock Plummets Despite Revenue Growth.
(Photo Internet reproduction)Adding to the financial drama, Carrefour introduced installment sales at its Atacado wholesale division, aiming to boost sales with easier payment terms.However, this move increased financial expenses as the company started discounting receivablesselling future cash flows for immediate cash.Consequently, from April to June, the cost of these discounted receivables rose by 13% to R$595 million ($105.31 million).This strategic pivot to installment sales complicated Carrefours financials further.
The immediate fallout was a 7% rise in financial losses for the quarter, totaling R$770 million ($136 million).Rising Debt and Investor ConcernsThe volume of discounted receivables surged by R$2.6 billion ($460 million) year-over-year, adversely affecting the companys debt profile.By the quarters end, Carrefours net debt reached R$15.3 billion ($2.71 billion), which escalated to R$20.2 billion ($3.57 billion) when accounting for leases and receivable discounts.Investors reacted sharply to these financial maneuvers, given the volatility in the retail sector.Following the balance sheet announcement, there was a notable absence of buyers for Carrefours stock, further driving its decline.This scenario highlights the delicate balance between retail strategies and financial health.It is particularly relevant as Carrefour integrates with Big, which was acquired in 2021, and seeks to revitalize its operations amidst fluctuating markets.This story serves as a cautionary tale about the risks of aggressive growth strategies in unpredictable economic environments.