Shares of Senco Gold hit the 5% upper circuit at Rs 367.5 on Monday after the business reported a strong Q1 FY26 efficiency, driven by festive need and display room expansion.Total revenue increased 28% year-on-year, with retail earnings up 24% and same-store sales development (SSSG) at 19%.
Key celebrations like Akshaya Tritiya, Poila Baishakh, and Baisakhi increased footfalls across shops.
The business likewise recorded 10% development in billings and SKU volumes.Diamond jewellery volume grew 35%, while gold coins represented 4.5% of sales.
Domestic gold rates averaged Rs 86,9001,01,000 per 10 grams, up 32% YoY.Senco introduced 9 brand-new display rooms, bringing the overall to 179, and included a Sennes outlet in Patna, expanding the sub-brand to 7 stores.
The company also entered Nagpur through the franchise route.Despite some softness in volumeparticularly in the mass and bridal segmentsvalue-based demand remained strong, supported by a ~ 40% contribution from old gold exchange.Live EventsThe business likewise released multiple festive projects and presented 11,400 new designs during Q1.Also Read: Street favourite! 10 BSE large-cap stocks experts expect to rally up to 70%Senco Gold has currently introduced nine showrooms and remains on track to fulfill its FY26 target of 20 brand-new stores.
The business has a healthy pipeline of franchisee outlets under the FOFO (Franchisee Owned Franchisee Operated) and FOCO (Franchisee Owned Company Operated) designs, and is also checking out franchise expansion for its way of life brand names Sennes, Gossip, and Everlite.
Sennes, positioned as a contemporary brand name, is anticipated to preserve its growth momentum.Q2 is usually a seasonally soft quarter, due to the lack of significant festivals or weddings, with demand largely dependent on the monsoon.
Nevertheless, elements such as an early onset of monsoon (for the very first time in 16 years), a 106% above-average rains forecast, and a stable macroeconomic environment have actually prompted the company to concentrate on inventory optimisation, festive collections, and a more powerful push for diamond and lightweight jewellery.Gold cost volatility and upcoming festivals like Raksha Bandhan and Onam will be crucial need drivers.
The business likewise noted rising customer interest in 14K and 18K jewellery, even as the more comprehensive industry shifts toward 9K options.Also Read: 10 Nifty smallcap stocks analysts anticipate to rally approximately 72%(Disclaimer: Recommendations, ideas, views and opinions offered by the specialists are their own.
These do not represent the views of the Economic Times)
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